The Targetizer

Yes, even our beloved game is being bashed by the economy.

Many soccer schools are down on numbers, many football clinics are showing a rapid decline - it’s frightening to see people panic and get scared.

So what do you do?

Do you run and hide, stick a blanket over your head and hope it all goes away some time soon? Or is it time to stand up and be counted?

Here’s a story that may interest you:

In early Januray this year a subscriber and friend of The Targetizer decided to go out alone. He was constantly getting threratned from his boss that if things didn’t pick up he would be out on his ear.

Now, my friend isn’t some fly-by-night or time filler. He’s an honest hard working guy who always has his family’s best interest at heart.

But his boss’ business was suffering big time and he was getting in the neck constantly.

In December he came to me to ask about coaching in general as he also coaches for his local Junior Football Club where his son plays….

So I offered some advice and he went away. I sensed there was more to what he wanted to say but sometimes you’ve just got to let people work it out in their own heads and let them do the figuring out.

Right enough, he came back a couple of weeks later and asked some general questions about soccer schools and ‘was it easy to set up’ etc. etc.

You know when someone’s got something on their mind so before I answered his question I asked him if ‘running a socer school would be something he would be intersted in?’

He said he’d been thinking about it for some time but:

1. Didn’t know how to start
2. Wasn’t sure he was qualified enough
3. Didn’t know how to promote his idea
4. Wasn’t sure if people would come
5. Pretty scared of starting and failing
6. Needed to be sure because it was a matter of survival

It was obvious that he’d been thinking about this for some time. It was also obvious that he was scared to death of cutting loose from his old job and totally changing his life for something he didn’t know had a future or not. Who wouldn’t be?

Big questions needing some big answers. So I started by…..
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